Social Media
MRV Chamber Social Media Strategy
Stronger Together: Leveraging the Power of Our Valley
The Mad River Valley is a tight-knit community, and that closeness gives us a unique advantage: we can work together to tell a coordinated, compelling story about our Valley. One of the most powerful ways we do that is through our social media strategy—a tool that amplifies your business, supports fellow members, and strengthens the overall brand of the MRV.
Your membership in the Chamber is more than a listing—it’s a chance to **collaborate, share, and grow**. By engaging with our coordinated social media efforts, you help the Valley shine as a whole while benefiting your own business.
Collaborative Tools to Boost Your Business
1. Boost Your Reach: Collaborative Social Media Posts
Want to highlight a new product, celebrate your team, share an event, or tell your story? Our **Collaborative Social Media Posting Program** puts your business in the spotlight on the Chamber’s platforms.
Benefits:
📣 Increased visibility
👀 New audience reach
💬 Stronger community connection
2. Plan Smarter: MRV Retail Planning Calendar
Better coordination leads to better results. Our **MRV Retail Planning Calendar** is a shared, evolving tool that helps businesses:
🗓 View key retail and community dates
📣 Plan sales and promotions around local happenings
🤝 Avoid scheduling conflicts and find collaboration opportunities
📬 Submit events to Chamber and community calendars
The calendar grows with your input, sector meetings, and seasonal needs—keeping the Valley’s retail ecosystem coordinated and strong.
3. Learn & Grow: Monthly Marketing Workshops
Held on the second Tuesday of each month at 9:30 AM, these workshops, led by media professional Brittany Winfield, help you level up your marketing game. Topics include:
* Social media campaigns
* Email marketing
* Web design tips
* Marketing strategy
No registration is required—just drop in with your questions and walk away with actionable insights.
🖥️ [Join via Google Meet](https://meet.google.com/hmt-dvim-cvg)
📞 Call-in PIN: 703922603#
Missed a session? No problem. All workshops are recorded and available on our **YouTube Marketing Playlist**, along with downloadable E-Books for reference.
How It All Works Together
Individually, each initiative is valuable. Together, they’re powerful:
1. Use the Planning Calendar** to time your promotions.
2. Craft a **Collaborative Social Media Post** to amplify your message.
3. Join a **Marketing Workshop** to fine-tune your strategy.
This is the Chamber at work—turning member feedback into tools that help businesses thrive and the Valley prosper.
Join the Collective Brand Effort
Your business is an integral part of the MRV brand. By collaborating online, you help **spread awareness, build interest, and reinforce the Valley’s identity**:
Use the Mad River Valley logo on your materials.
Link to madrivervalley.com from your website, email marketing, and social posts.
Tag @themadrivervalley and use #themadrivervalley in social media.
When each of us participates, the effect is exponential—your posts gain traction through a community-wide snowball effect, reaching visitors, locals, and fellow businesses alike.
Questions? Want to Get Started?
Contact us anytime at [email protected]
We’re here to help you maximize the Chamber’s marketing tools, because when our members succeed, the entire Valley shines.